The lifting of COVID-19 restrictions has not brought the long-awaited spring to the livestock industry; on the contrary, it has made the industry’s “winter” even more severe.
In the past two years, the loss rate in the pig farming industry has reached 100%.
The poultry industry is facing worsening losses, with egg prices dropping by as much as 21.9%.
Even the prices of cattle and sheep have plummeted below the bottom line!
The duration of losses across all sectors and the cumulative amount of losses both reached historic highs.
Against this backdrop, giant corporations backed by substantial capital are continually expanding their farming operations, undoubtedly placing greater survival pressure on family-run and small-to-medium-sized farms. Faced with this industry reshuffle, each of us in the animal health sector is pondering a crucial question: Should we simply give up and settle for the status quo, or should we confront the challenges head-on?
June 22, 2024, Xilai Gao Innovation “Food” Era: Transformation and Breakthrough Empowerment Conference The event was successfully held in Zhuzhou, Hunan—the “City of Power”—and brought together over 80 dealer representatives from across the country. Jointly explore how to find new development opportunities amid change. Unveiling the path to breaking the deadlock. At the same time, this conference will introduce you to Qilai Gao’s latest products and technologies. These new products and technologies will provide us with even stronger support, helping our partners who are on the front lines of the market better tackle industry challenges and transformations.
Over the past two years, a highly prominent term has frequently surfaced in discussions across various industries: “new-quality productivity.” This concept, first introduced by President Xi Jinping in 2023 and further emphasized in 2024, is designed to guide us. Accelerate the development of a modern industrial system and promote the rapid advancement of new-quality productive forces. So, what exactly is new-quality productivity? And in our animal welfare feed industry, how will it manifest itself?
We are very honored to have invited to this conference: Yang Jianwu, Director and First-Level Researcher at the Hunan Provincial Animal Husbandry and Fisheries Affairs Center Let’s delve into the topic “Innovative Feed Development: Building New-Generation Productivity,” and together, explore the practical applications and implementation of new-generation productivity in the animal health and feed industry.
Director Yang not only outlined the development trajectory of the feed industry for us but also conducted an in-depth analysis of the core hot topics and challenges in feed innovation. Through numerous vivid examples, he helped us gain a profound understanding of the main directions for the development of new-quality productivity in the feed industry.
So, how will Xilai Gao leverage this broader context to showcase its new, high-quality productivity? All the guests attending the conference are eagerly anticipating the answer. Mr. Huang Guogang, Chairman of Hunan Xilai Gao Animal Health Products Co., Ltd. brought a presentation on the topic “The Innovative ‘Food’ Era: A Butterfly-Like Transformation and Breakthrough,” and from it, we found the answers.
“With technological innovation breaking the deadlock, we’re not just bystanders—we’re active participants, using our wisdom and courage to step boldly into a new ‘food’ era.” — Huang Guogang
This is both exciting and thrilling. Through General Huang’s sharing, we’ve gained valuable insights into... A New Trend in Liquid Feeding and further showcased Xilai Gao’s three remarkable new productivity products: Haha Milk, 100% Weaning, and Fermented Appetite-Boosting. These three products not only point out a path forward for us amid the industry’s challenges but also reveal vast development opportunities!
So, what exactly are the unique production processes behind these three products, and how do they enhance aquaculture productivity?
In his project “New Product Launch—100% Weaning, Haha Milk,” Xilai Gao’s technical expert, Teacher Wang Jin, conducted an in-depth analysis.
Haha Milk, with its unique formula, is carefully crafted to nurture and support piglets’ growth in every single drop. It perfectly replaces mother’s milk, making up for any nutritional gaps left by the mother’s milk. Moreover, a 100% smooth weaning process gives piglets a head start right from the very beginning, helping them transition smoothly, strengthening their gastrointestinal functions, and shortening their fattening period. The official launch of these two products has injected new vitality into Xilai Gao’s market promotion.
Regarding the ruminant feed sector, Mr. Hu Chunchan, Deputy General Manager of Xilai Gao, presented on the topic “New Product Launch—Yeast-Based Appetite Stimulant, Upgraded Version of Aitijian.” Introducing a new product, Yeo Kaisui, and an upgraded product, Ai Ta Jian. , also drew all eyes in the venue.
It is precisely through continuous optimization and upgrades—accurately capturing market demands and meeting users’ actual needs—that we can ultimately create something truly capable of... Aitijian for Improving Rumen Ecological Balance Meanwhile, through in-depth R&D, Xilai Gao has also launched... New biological product—Yeast for Appetite Enhancement It provides a powerful solution to rumen problems in cattle and sheep farming, injecting new vitality into market promotion.
However, continuously introducing new products and optimizing existing ones is an ongoing process that requires patience. So, looking ahead, how will Xilai Gao plan its product strategy, and in which R&D directions will it focus its efforts? The conference was honored to invite Professor Wang Haifei, a master’s supervisor at Hunan University of Technology, to provide a detailed explanation of “Xilai Gao’s Product Strategy and R&D Directions,” shedding light on the following: The future blueprint for Xilai Gao’s product portfolio and R&D direction.
Professor Wang’s insightful analysis and perspectives not only gave us a clearer understanding of Hylight’s product strategy but also sparked our boundless anticipation for product innovation and technological advancement.
A successful business operation not only requires products that can keep pace with market trends and effectively solve real-world problems, but also relies crucially on operational strategies that precisely align with current market dynamics and incentive policies that can effectively drive the market. So then, As for the flagship products in the Xilai Gao series and the newly launched products, how will the company formulate and implement corresponding operational strategies and market incentive policies?
Mr. Huang Guogang, Chairman and leader of Xilai Gao, delivered a concise 50-minute presentation titled “Interpretation of Operational Strategies and Policies,” which provided all the attendees with fresh insights into operational approaches and further strengthened their confidence in overcoming the challenges of the market downturn!
This time Innovation “Food” Era: Transformation and Breakthrough Empowerment Conference Together, we listened to the insightful perspectives shared by experts and industry leaders, and jointly explored the challenges and opportunities facing the animal welfare sector. Here, we would like to extend our heartfelt gratitude to each and every attendee. It was your enthusiastic participation and in-depth exchanges that made this conference a complete success.
Exciting footage from the scene:
We have witnessed both the challenges and the promising prospects of our industry. In this era of rapid change, we must continuously innovate and strive for progress in order to seize opportunities and achieve sustainable development in our sector. As a member of the industry, Xilai Gao will always uphold the spirit of innovation and work closely with our colleagues to jointly promote the prosperity and growth of the animal welfare industry.
In the days ahead, we will continue to dedicate ourselves to the research and development of new technologies and products, providing the aquaculture industry with more efficient and higher-quality products and services. At the same time, We also look forward to forging broader and deeper collaborations with all of you, and together ushering in a new chapter in the field of animal welfare.
